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FALLING CATS CONSULTING

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The pursuit of wow!

28/4/2015

 

brad's Summary of tom peters' book

The one sentence summary: do you want to be WOW! or meh? If WOW! then read on. Tom Peters wrote this stuff in 1994 by the way...
Personal attributes
  • Have fun – do silly things
  • Be passionate
  • Be inquisitive
  • Say thanks
  • Turn up
  • Be reliable
  • Ask, especially dumb questions - then listen - then follow up
  • Tell stories
  • Network
  • Deal with problems ASAP
  • Take breaks
  • Go off-line to think
Organisational attributes
  • Make money
  • Keep it simple
  • Practice effective prototyping
  • The media is your customer
Innovation
  • Fly by the seat of your pants – ready, fire, aim
  • Keep innovating so any secrets stolen are yesterdays
  • Reinvent the wheel – things change so the current wheel is probably stuffed anyway
  • Throw enough spaghetti and some will stick
Product / service
  • Why is it special? 25 words
  • There is always a service
  • Fabulous
  • Faultless
  • Never finished – can always be improved
Leading
  • By example – walk the talk
  • Praise in public, punish in private
  • Always look confident!
  • Visit your top customers often – call the others often
  • Support your people
  • Train your people
  • Don’t punish fuckups – learn from them
Hiring
  • Most important thing to do
  • Take time but move fast
People
  • Exciting
  • Individual
  • Make things happen
  • Reinvent themselves
Customers and suppliers
  • Exciting – fire if dull or abusive
  • Pay on time
  • Appreciate your work

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